The Biggest Party in Grappling is Making Big Moves!

F2W announced Eric Quinn as its new Chief Growth and Partnerships Officer September 14th, and also rolled out some long overdue updates to its website (including a signup form that allows competitors to submit their photo right when they sign up!).

You can check out their new and improved website here!

In 2026, Fight 2 Win is still one of the hottest ways to compete in Jiu Jitsu or Judo. Here are a list of some of their upcoming shows:

f2w325 Sept 19th Detroit
f2w326 Sept 25th Cleveland
f2w327 Oct 2nd Pittsburgh
f2w328 Oct 10th Philadelphia
F2w329 Oct 16 New England

Fight 2 Win: The Promotion That Turned Jiu-Jitsu Into a Show

Professional jiu-jitsu has spent years trying to answer one deceptively difficult question: How do you make grappling entertaining for people who aren’t already obsessed with grappling?

Fight 2 Win’s Seth Daniels has arguably done more than most promotions to find an answer.

Founded by promoter Seth Daniels, Fight 2 Win took the traditional jiu-jitsu superfight and wrapped it in something closer to a combat-sports production. Instead of athletes casually walking onto a competition mat in the corner of a convention center, competitors get music, lighting, introductions, a raised stage and an atmosphere designed to make a grappling match feel important.

That distinction is the heart of Fight 2 Win.

Jiu-Jitsu Presented Like a Fight

The biggest strength of Fight 2 Win isn’t necessarily its rules or even its matchmaking. It’s presentation.

The promotion describes its current format as individual superfights with no traditional points system and an emphasis on submissions. Its events feature walkout music, stage lighting, LED displays and theatrical entrances.

It may sound superficial, but presentation matters.

A local black belt competing in front of a few hundred spectators suddenly gets an entrance. Their academy comes out to support them. There are professional photographs and video clips afterward. The match exists as something more than a result buried on a tournament bracket.

Fight 2 Win understood early that professionalizing jiu-jitsu wasn’t only about paying elite competitors. It was about making competitors feel like professional athletes.

That concept has had an enormous influence on regional grappling.

The Local-Star Model

One of Fight 2 Win’s smartest ideas has been its willingness to mix internationally recognized competitors with athletes who are primarily known within their local jiu-jitsu communities.

A promotion can bring a show into Cleveland, Denver, Dallas or Philadelphia, find recognizable competitors from the area’s academies, and suddenly hundreds of people have a reason to attend beyond seeing the main event.

That makes Fight 2 Win fundamentally different from promotions built entirely around a handful of superstar grapplers.

The company is still following that touring model in 2026. Its current schedule includes Fight 2 Win 325 in Detroit on September 19, followed by Cleveland, Pittsburgh, Philadelphia, New England and Cincinnati over roughly the following month.

Few grappling organizations have demonstrated that kind of longevity.

Fight 2 Win began its professional grappling format in 2015. Daniels originally came from promoting MMA events and concerts before applying many of those production concepts to jiu-jitsu. More than a decade later, the numbering has climbed past 300 events.

For a sport littered with promising promotions that lasted a few years and disappeared, simply surviving that long is notable.

Where Fight 2 Win Works Best

Fight 2 Win is at its best in the building.

Jiu-jitsu can sometimes be a difficult spectator sport. Technical exchanges that fascinate practitioners can look like very little is happening to a casual viewer.

Lights, music, a vocal crowd and clearly defined individual matches help solve some of that problem. They give the audience reasons to become emotionally invested before the grappling even begins.

The superfight format also eliminates many of the less exciting parts of watching a traditional tournament. There aren’t six mats running simultaneously while spectators try to figure out where the important match is happening.

For athletes, Fight 2 Win has also historically created something that remains surprisingly uncommon in grappling: opportunities to actually make money competing. Older Fight 2 Win results openly reported tens of thousands of dollars distributed on individual events through salaries and commissions. For example, Fight 2 Win 128 reported $39,170 in athlete salaries and commissions, while F2W 131 reported $35,258.

The Fight 2 Win Legacy

Where Fight 2 Win deserves considerable credit is in recognizing something about professional jiu-jitsu before much of the sport did:

The match isn’t the entire product.

The entrance is part of the product.

The lighting is part of the product.

The crowd is part of the product.

The photographs are part of the product.

The athlete having something they can show friends, family and sponsors afterward is part of the product.

Today, walkouts, elaborate graphics, raised stages, professional lighting and MMA-inspired presentation are increasingly normal across regional grappling. Fight 2 Win was pushing that philosophy years earlier.

It also created an important middle ground in professional grappling.

You don’t necessarily need to win ADCC or become a social-media celebrity to compete in an event that looks and feels professional. A respected purple, brown or black belt from a local academy can get onto the same type of stage.

That accessibility may ultimately be Fight 2 Win’s most important contribution.

After more than 300 events, Fight 2 Win isn’t simply an alternative to traditional jiu-jitsu tournaments. It represents a different philosophy altogether.